I see hype as table stakes in a world where there's eight billion people and everyone's their own publisher. “And I don't see something that is hyped as a negative. “When someone says something is hyped, you're saying to me that it's been effectively marketed, and it's managed to cut through the insane noise of modern life,” Downs maintains. Downs says that the main criticism of Runtz is that it is over-hyped, a judgment he believes falls short in today’s culture. Description Silver Back (also called Silverback Gorilla) is an indica-dominant hybrid cross between Grape Ape and Super Silver Haze. With unknown Hawaiian genetics that mutated during mainland propagation, this strain. While the immense popularity of Runtz is part of the strain’s appeal for many, others see it as a drawback. “So, since the ‘90s, hip-hop and cannabis have been inseparable. And there's really no way to go to market in 2020 in cannabis without a nod to and a cognizance of hip-hop culture.” Living Up To The Hype Silverback Gorilla South Asian Indica The Black Topanga Pure Kush X18 Pure Pakistani Sativa Cannabis Strains. Search Strains, Dispensaries, Brands, and Articles Search. Gassy peanut butter with kerosene and glue tones make the dark purple dense nugs extremely desirable and offers tons of bag appeal. Business Services Team Hytiva Search Las Vegas, NV Language. “This was the ‘90s, the height of cannabis prohibition, and these international celebrities were saying 'I like this Schedule 1 substance that the federal government deems equivalent to heroin.' It was a bridge too far for every other genre, for the most part,” explains Downs. Find a strain of cannabis and discover your perfect escape. A heavy dose of marketing is also required, and featuring cannabis in the music and lifestyle of hip-hop is a proven strategy to ring up sales going back to the early days of such acts as Dr. While Runtz, with its inviting aroma, satisfying taste, and potent THC levels of 17% and up, is a strong strain in its own right, that’s not enough to garner strain-of-the-year status.
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